What trends are impacting spas?
The spa industry is making considerable strides towards sustainability in response to growing environmental concerns. This shift is not just about meeting customer demands but also about adapting to new regulatory landscapes.
A key aspect of this transformation is the adoption of sustainable design and eco-friendly materials. Many spas are opting for reclaimed wood, energy-efficient lighting and moving towards paperless operations. Additionally, traditional cotton linens, which contribute significantly to pesticide use, are being replaced with more sustainable fabrics made from modal or lyocell.
How has the industry evolved?
One of the most significant is the move away from single-use plastics and with almost all countries tightening restrictions on plastic use, businesses are finding themselves compelled to adapt. As a result, spas are increasingly using refillable toiletries and plastic-free, sustainable and compostable amenities.
What’s holding the industry back?
Despite these positive steps, challenges remain. Many spas continue to prioritise short-term returns over long-term sustainable practices, leading to unviable operations.
As regulations around the world tighten and awareness grows, spas that prioritise sustainability will stand out and flourish.
And the transition to sustainable practices doesn’t just benefit the environment, it enhances brand image, satisfies consumer demands and improves overall business performance.