13 May 2024 World leisure: news, training & property
 
 
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SELECTED ISSUE
Spa Business
2018 issue 2

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Leisure Management - Sleepy spa services

Sleep science

Sleepy spa services


Spa Business rounds up some of the latest sleep treatments spas are offering

Pullman

AccorHotels has partnered with neurotechnology company, Rhythm, in a pilot programme to bring Rythm’s wearable sleep tech product, Dreem, to Pullman’s guests in Paris and San Francisco.

A headband which uses ultra-fine sensors to track brain waves, heart rate and breathing, Dreem discreetly diffuses sound to the inner ear. It claims to help users fall asleep more easily, enhance deep sleep and wake the user at an optimal time. In further support of a good night’s sleep, guests are also given a choice of pillows and duvets, as well as access to relaxation, fitness and yoga videos.

“Sleep is one of our core pillars of wellbeing, so providing a restful and restorative sleep experience for our guests is one of the most important things we as hoteliers can do,” says Aldina Duarte Ramos, director of wellbeing for Sofitel, Pullman & Swissôtel at AccorHotels.

 



Pullman hotels is trialling wearable sleep tech

Comfort Zone

 

Dr Claudia Aguirre
 

Skincare brand Comfort Zone has teamed up with neuroscientist and skin expert Dr Claudia Aguirre to create a massage to promote better sleep. The Tranquility Pro-Sleep Massage targets three senses – smell, hearing and touch – to clear the mind and create a deep level of relaxation.

The limbic system is stimulated with oil and massage cream, while a specially created soundtrack provides a slow, hypnotic rhythm. The massage is inspired by ayurveda and Malay massage, kneading movements are replaced by gentle touches and overlapping hands, as well as the use of soft brushes to induce relaxation.

“The repetitiveness of the music becomes familiar to our brain and enables the mind to disconnect since there’s nothing new to process and disturb it,” says Dr Aguirre. “While the gentle touch and the alternated and combined use of two extremely soft brushes stimulates nerve fibres, the C fibres, which have been identified as conveying pleasant sensations to the brain.”


 



The gentle use of soft brushes and a specially created hypnotic soundtrack aid relaxation

Aromatherapy Associates

 

Tracey Woodward
 

Aromatherapy Associates has been selling products to help promote sleep for over 30 years, with Deep Relax Bath and Shower Oil being the most popular. The company has just introduced two sleep experts to its panel of advisors: Dr Neil Stanley – who has more than 35 years of sleep research behind him and Terrence the Teacher – a clinical hypnotherapist, mindfulness expert and NLP coach.

CEO, Tracey Woodward, says interest in sleep and relaxation is growing as spas offer more related services to guests and people become more aware of how important sleep is in terms of repairing their mind and body. Many spas are now offering one of two Aromatherapy Associates’ sleeping kits based on the Deep Relax, De-Stress and Renewing Rose ranges. This May, the company will be launching an in-room Sleep Ritual with selected spas, hotels and resorts. Aromatherapy Associates also offers a Sleep Guide which spas can give to customers after treatments if they’re having sleep problems.


 


ESPA

Mindful Sleep, a new tailor-made experience at ESPA Life in Corinthia London, addresses physical and emotional stress, first by relieving deep seated muscular tension with a relaxing hot stone and warm oil massage.

A soothing scalp massage helps to clear the mind, while guided mindful breathing techniques further promote calm and relaxation. This is followed by a personalised session of yoga nidra or yogic sleep, where visualisation techniques are used to soothe anxieties.

The company is also launching a new Sleep Experience collection in May. This set of four soothing face and body products is aimed at relaxing and unwinding the mind to help achieve a peaceful night’s sleep.

 



YeloSpa

 

Nicolas Ronco
 

From the outset, sleep has been central to the concept of US urban day spa brand, YeloSpa, which gives guests the chance to have a kip after their massage, in the patented Yelo Cab sleep pod.

This hexagonal cabin features curved walls, LED lights, aromatherapy scents and a zero gravity bed. Guests can control the sound, lighting and smell and are woken up after their session by a simulated sunrise. And the concept is set to go international as YeloSpa prepares to expand via franchising.

“Initially people thought we were crazy to offer napping as an option, but now they see us as visionary,“ says Nicolas Ronco, CEO of YeloSpa. “We felt there was huge potential to help people with their sleep problems, so we’ve built an environment conducive to a quick relaxation effect. Sleep is the backbone of our model and because of it we have a much higher frequency of visit than the average day spa, with guests visiting two to three times a month.”


 



Patented sleep pods are core to the YeloSpa model

Pure Massage

 

Beata Aleksandrowicz
 

Underwater Dream, a signature sleep treatment in a tranquil underwater treatment room, has just launched at Huvafen Fushi in the Maldives. Clients rest on their back, mesmerised by tropical fish and coral, while a therapist starts at the feet with reflexology and shiatsu methods to promote relaxation. Breathing techniques are incorporated to complete the energy circuit in the body and further promote sleep. A soothing massage on the head, neck, arms and legs completes the offering.

The treatment has been designed to take the power of touch to another level and has been created by Beata Aleksandrowicz, co-founder of the Pure Massage Spa Training Method.


 



Be mesmerised by tropical fish as part of the Underwater Dream treatment

Grand Resort Bad Ragaz

 

Mark Däppen
 

Swiss health resort Grand Resort Bad Ragaz runs an established sleep diagnostics programme which examines an individual’s sleep and gives them solutions to work with at home. It involves a consultation, laboratory tests to check the metabolism and uses video polysomnography to measure sleep. Guests receive comprehensive documentation of examinations and recommendations, which they can then discuss with their own GP, if necessary.

“We’ve been offering our sleep diagnostic programme for years, however, it had been used very little until recently, because the subject of how sleep affects health has been neglected by medicine,” says managing director, Mark Däppen. “Now there’s more dialogue on the subject of sleep, we’re seeing greater interest, with up to 100 examinations annually.”



Originally published in Spa Business 2018 issue 2

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